HANSOL LEE

Head of Media, Singapore and Malaysia, Unilever
I can’t wait to see more identity solutions, enhancing targeting and first-party data growth for brands.”
Passionate about data and digital innovations, Hansol takes the lead for media and data strategy at Unilever, with over a decade of digital transformation expertise. She embraces the importance of effective communication and storytelling to embed the impact of data and insights with the business.
An innovator at heart, she believes that the rise of retail data via leading technology partners has enabled brands to measure impact holistically and achieve higher ROAS.
“Dedicated ’thinking time’ with no distractions is essential, to develop new ideas and solve problems.”