ALBERT TSAO

Head of Marketing & Strategy Activation, Carat Taiwan
Taiwan

The open internet has changed how we understand our audiences’ consumer journey, offering alternative opportunities to create exceptional brand experiences.

A forward-thinker who’s always ahead of industry trends, Albert brings a unique blend of technical expertise and strategic vision at Carat Taiwan. With a passion for data-driven technology that’s rooted in consumer insights, he makes an impact with his thought leadership, placing brands at the forefront of innovation in an ever-evolving digital landscape.

As data becomes the driver of change today, he’s a strong advocate for cultivating open spaces that welcome diverse perspectives and sparks creativity, to inspire an innovative mindset.

“AI is the future of digital advertising – adapting to changes in consumer behavior patterns while elevating media performance.”