With nearly two decades of experience across media, digital, and creative agencies, Michael has been pivotal to Match & Wood’s ever-growing success and accolades in Australia. With his breadth of skills in leadership, digital strategy, data solutions, and much more, he drives innovative media solutions beyond the norm, maximising outcomes for clients.

One of the innovations that excites him most today, is trigger-based marketing – pushing the boundaries of how brands target audiences with live data feeds.

“An infectious desire to challenge the status quo, and always being ready to embrace what’s next – that really drives an innovative mindset.”