“Data-driven advertising is the future; educating the industry with forward-thinking partners on its potential has been enriching.”
Passionate about business strategy and intelligence solutions, Hermawan always pushes the boundaries for Indonesia’s leading over-the-top (OTT) service, Vidio. Channelling innovation at its best, he brings entertainment to a whole new level for viewers, staying connected with smarter solutions for greater market growth.
When it comes to advertising performance, he’s a big advocate on the importance of first-party data, and how programmatic advertising continues to reshape the industry.
“Experiment, learn, stay tech-savvy, and seek inspiration to push boundaries. That’s how you stay ahead in adtech.”