AGNES TAN

Senior Engagement Director, GroupM
Singapore

Digital out-of-home advertising is the next big thing — now powered with advanced targeting and measurement.

Staying at the forefront of driving innovation and performance, Agnes spearheads digital out-of-home (DOOH) campaigns and strategic planning at GroupM. With over two decades of media experience across both demand and supply-side, she brings a unique perspective about the out-of-home (OOH) media landscape, delivering greater success for her clients.

She’s a key player for collaborations on innovative tools with leading technology partners, to enhance omnichannel strategies.

“Always challenge the status quo and focus on driving collaborative opportunities for greater client results.”